STR Forecasts Hotel Demand Headed for All-Time High in 2023

Daily hotel demand had been steadily increasing for a decade until the dip due to the pandemic.  According to a recent forecast by STR, CoStar’s hospitality analytics firm, demand is likely to end 2022 just shy of pre-pandemic levels and reach an all-time high in 2023 and continue to shoot up in 2024.  Revenues are likely to rebound faster, STR predicted.

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